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 Wednesday, 12 July 2006
Wednesday, 12 July 2006 08:53:36 (Central Standard Time, UTC-06:00) ( )

The following is a list of colors and common related perceptions. This comes from an article about the color that is most sexually attractive, which is relatively immaterial. What is more interesting to me is that these common perceptions are useful from a literary or gaming perspective - this list makes an excellent guide in terms of picking the right color(s) to set a certain mood or expectation in your reader or the player of your role-playing game.

Black: Sophistication, elegance, seduction, mystery, sex, banishment, binding, protection, evil
Blue: Trust, reliability, belonging, coolness, tranquility, peace, calm, wisdom, justice, depression, understanding, patience, loyalty, sincerity, honour
Brown: Earthy, conservative, protective, constructive, hard-working, solid
Copper/Bronze: Love, passion, friendship, sex
Gold: Prestige, expensive, elite, authority
Green: Nature, fresh, cool, growth, abundance, rejuvenation, recovery, healing, harmony, balance, peace, hope, jealousy, envy
Grey: Neutrality, staleness, depression
Magenta: power, magnetism, spiritual power
Orange: Playfulness, warmth, vibrant, encouragement, luck, kindness, stimulation, optimism, abundance, success, independence, sensual
Pink: Soft, sweet, nurturance, security, tenderness, peace
Purple: Royal, spirituality, dignity, divination, inspiration, meditation, compassion
Red: Passion, energy, excitement, danger, speed, impulsive action, stimulation, assertiveness, aggression, strength, sex, revolt, war
Silver: Prestige, cold, scientific, stability
Turquoise: Intuitive, insightful, inventive, original, renewal, change
White: Pure, virginal, clean, youthful, mild, peace, truthfulness, enlightenment
Yellow: Warmth, cheer, happiness, vitality, change, progress, clarity, communicativeness, affirmation.

Comments [1] | | # 
Sunday, 16 July 2006 21:50:20 (Central Standard Time, UTC-06:00)
Back in the 80s, I remember reading an article in Ranger Rick magazine and they talked about color and meaning. I remember that they used the TIDE detergent box as an example of blue symbolizing power and orange indicating cheap. Light blue was supposed to be good for a study area. Yellow was cheerful in small amounts, but tended to cause anxiety in large amounts.

It'd be fun to find that article again, but it's probably long gone.
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